The future of relationships

Posted: March 30th, 2011 | Author: | Filed under: General | Tags: , , , | 2 Comments »

I’ve been mates with Nick Crocker for three years now. We met after discovering we both ran music-related marketing agencies.

In June I started working with Nick on Native Digital. Shortly afterwards I became a partner in the business, running it as a going concern while he was in the U.S with Boxee. Nick was still actively involved in the business, particularly in strategy and business development, but as of March 1, I took over the business as sole director and majority owner.

In our time working together we’ve taken the business to its largest contracts, its largest quarter, and if all goes well, its best financial year to date.

Yet only today, in one of our frequent Skype calls, we realised we had met in real life on three occassions. The last was 2 years ago.

We’ve built a rock solid friendship and a successful business. Nick has transitioned out and I’ve taken up the reins. And it’s all happened while we were on opposite sides of the planet–with communication split between Skype and email.

Is this the future of business? I’m not sure, but it worked for us. YMMV.


2 Comments on “The future of relationships”

  1. 1 Tim said at 1:52 am on March 30th, 2011:

    It’s a similar situation for Alex and I building BinaryPlex and now together. We met for 2 weeks initially, then he did spend 3 months here which was great, then the last time we spent together was two weeks in San Francisco last year.

    When we meet again late April, it will be the first time we’ve met face to face in 12 months.

  2. 2 inspiredworlds said at 10:56 pm on June 15th, 2011:

    i think it could be the future as people work remotely.

    However, when I look at successful startups, they were founded by people that knew each other for years, whether it was high school/university/work/social. you need to have been through the good and the bad times together.

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